Micromax Bharat 1 is in partnership with state-run telecom operator BSNL. Users will get low-cost data and unlimited call with Internet services at Rs. 97 every month.
Last month, ET report suggested that domestic handset maker Micromax will be launching an ultra-affordable 4G VoLTE phone named ‘Bharat 1’ to compete with Reliance’s 4G JioPhone in first week of October. While it didn’t happen in the first week, it is certainly a real thing now.
On Tuesday, Micromax in partnership with state-run telecom operator BSNL has launched a 4G VoLTE-enabled phone “Bharat 1” at Rs. 2,200 in India. With “Bharat 1”, Micromax and BSNL are aiming to provide a 4G phone to India’s 500 million population that does not have access to the Internet.
The collaboration will allow the users to experience low-cost data and get unlimited call and Internet services at Rs. 97 every month.
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“Both Micromax and BSNL have been working with an aim to bring the next wave of unconnected users on the Internet. We will now take this vision forward with ‘Bharat 1’ and create a compelling proposition for the users that is a first in the category,” said Rahul Sharma, co-founder, Micromax, in a statement.
The phone is powered by Qualcomm Snapdragon’s 205 mobile platform.
“The launch of ‘Bharat 1’, powered by Qualcomm 205 mobile platform will usher a new era by providing access to 4G, VoLTE, payments and new opportunities to millions of users in India,” said Larry Paulson, Vice President and President, Qualcomm India.
The Micromax Bharat 1 4G phone comes with 512MB RAM and 4GB internal memory and has a 2000mAh battery. It features a 2-4 inch QVGA display, 2MP rear camera and VGA selfie camera.
The Micromax Bharat 1 is priced at Rs. 2,200. It will support 4G VoLTE and 22 languages. Micromax says that the Bharat 1 will start retailing from October 20.
(Written with inputs from IANS)
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