Instagram’s dedicated Reels tab rolls out for India
The photo-sharing platform started testing Reels on Instagram earlier this month.
Instagram announced it is testing a new feature, ‘Collab’, to collaborate on Feed Posts and Reels in India.
With ‘Collab’, you can invite a collaborator to your Feed Post and Reels and so they can share the content with their followers.
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If they accept, they will be shown as an author, the content will be shared to their Profile Grid and their followers in Feed, and you will both see your shared feedback.
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In a blog post, the Facebook-owned entity said, “India is among the two countries where this will first be tested in.”
The company has also explained how does it work.
Upload a Feed post or create a Reel as you normally would. When you get to the end of your share screen, you’ll see the option to “Tag People”.
Clicking on “Tag People” will allow you to invite a collaborator by clicking “Invite Collaborator”.
You can now search for an account and add them as a collaborator. Note that the account will need to accept your invite.
Only public accounts who are receiving the test experience can be invited to ‘Collab ‘/co-author.
Once the account has accepted the collaboration invite, they will be added to the tag screen and noted in your post’s header.
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