I&B Ministry inks partnership with Amazon India
Anurag Thakur said the partnership is unique on a number of counts and the Letter of Engagement spans across various aspects of media, entertainment and awareness.
Amazon India launched a free video streaming service called miniTV which will available within the Amazon Android app.
Amazon said that ad-supported miniTV has professionally created and curated content across web-series, comedy shows, tech news, food, beauty, fashion and more.
Currently available for Android, miniTV will be extended to iOS app and mobile web over the coming months.
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With this launch, Amazon has two video entertainment offerings — miniTV and Prime Video.
“miniTV is completely free and it does not require a separate app. Prime Video requires a Prime subscription and offers a collection of award-winning Amazon Originals, latest movies and TV shows, in English and 9 Indian languages,” the company said in a statement.
The curated content includes leading studios such as TVF, Pocket Aces and leading comedians.
In the coming months, miniTV will add many more new and exclusive videos, Amazon India said.
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