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Taxing gatekeepers~II

Unlike conventional advertising, digital advertising increases impact by individualising ads while also reducing businesses’ advertising costs. Nobel Laureates Acemoglu and Johnson are not the first to suggest a tax on revenues from digital ads.

Taxing gatekeepers~I

By 2016-17, Facebook had designed a business model that aimed at maximising the ‘user engagement’, that is how much time users spent on their platform, and started collecting data on what they liked and shared.

4 Big Tech CEOs getting heat from Congress on competition

1. The four command corporations with gold-plated brands, millions or even billions of customers, and a combined value greater than the entire German economy. 2. One of them is the world's richest individual (Bezos); another is the fourth-ranked billionaire (Zuckerberg).