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Taxing gatekeepers~II

Unlike conventional advertising, digital advertising increases impact by individualising ads while also reducing businesses’ advertising costs. Nobel Laureates Acemoglu and Johnson are not the first to suggest a tax on revenues from digital ads.

Taxing gatekeepers~I

By 2016-17, Facebook had designed a business model that aimed at maximising the ‘user engagement’, that is how much time users spent on their platform, and started collecting data on what they liked and shared.

Facebook ‘profile lock’ feature a craze

The Public Policy Director of Facebook India, South and Central Asia, Ankhi Das had claimed in a media statement, while launching Facebook lock feature in India that the feature, which allows users in India to lock their profiles from non-friends, was aimed particularly at women.