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Fashion

Custom fit is the future of fashion

Since the availability and accessibility of ready-made brands were limited, most people wore personalised apparel in the past. Because of its high cost and limited use, ready-made clothing was considered posh. People welcomed premade clothing enthusiastically, as time passed, owing to its inexpensive and readily available nature.

Add ‘Veri Peri’ this season to glam up your look

A warm bold lavender tone often described as the dynamic ‘periwinkle blue hue with the violet-red undertone’ is known as ‘Veri Peri’ which is much in these days. According to experts, the bold hue ‘Very Peri’ reflects & the global innovation and transformation taking place.

Adwaita Nayar talks about Nykaa Fashion’s latest launch

Celebrating concepts and themes ranging from retro, Gen-Z, quirky and educational, IYKYK -- a chic new accessory label by Nykaa Fashion, sparks an emotion, defined by a free-spirited vibe and nonchalant attitude that also reflects in the designs on offer.