Union Minister of Culture and Tourism Gajendra Singh Shekhawat announced on Thursday that the third edition of the “Har Ghar Tiranga” (HGT) campaign would be celebrated from 9 to 15 August as part of the Independence Day celebrations.
Addressing a press conference in New Delhi, he said the initiative aims to instill spirit of patriotism and national pride among citizens by encouraging every Indian to hoist the national flag, the Tiranga. The minister urged the citizens to hoist the Tiranga at their homes and click a selfie with the flag and upload it on harghartiranga.com
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He stated that the “Har Ghar Tiranga” campaign launched under the aegis of Azadi Ka Amrit Mahotsav in 2022 has grown into a people’s movement, embraced by diverse segments of society across the country. In 2022, the national flag was hoisted at more than 23 crore homes and 6 crore people uploaded their selfies with the flag on harghartiranga.com . In 2023, over 10 crore selfies were uploaded under the HGT campaign.
He said all states and Union territories are actively participating in the celebrations, ensuring the campaign’s success. Key industry partners- e-commerce platforms, railways, civil aviation sectors, the Indian armed forces, and the Central Armed Police Forces (CAPF) are also playing an active role in disseminating information and promoting the campaign.
Self-Help Groups across the country are actively contributing to large-scale flag production and availability. This collaborative effort is turning the vision of honoring the National Flag into a reality and another milestone celebration of the people of India, by the people of India, he added.
Mr Shekhawat informed that various outreach activities are being organized nationwide as part of the Har Ghar Tiranga celebrations.
A highlight of the campaign is a special Tiranga Bike Rally featuring Members of Parliament, set to take place in Delhi on 13 August.