Hindustan Petroleum Corporation Ltd (HPCL), a Maharatna oil company, forayed into petrochemical business through polymer marketing with the launch of polymer brand – HP Durapol.
Secretary, P&NG, MoP&NG, Pankaj Jain along with Chairman and Managing Director of HPCL, Push Kumar Joshi, in the august presence of senior officials from the Ministry of Petroleum & Natural Gas and HPCL launched HPCL’s first polymer brand.
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They inaugurated the brand, logo, product brochure and package for polymer products. ‘HP Durapol’ will cover various grades of HDPE (High Density Polyethylene), LLDPE (Linear Low-Density Polyethylene) and PP (Poly Propylene), said HPCL in a statement.
Jain appreciated HPCL’s effort to look beyond energy and evolve in the fast-changing landscape. He mentioned that the new line of business will be a differentiator for HPCL in the future against its competitors and said that this step re-enforces and re-emphasizes HPCL as a leading marketing company.
He also mentioned that pre-marketing of polymers before the commissioning of HRRL will provide a unique opportunity to HPCL to learn the nuances of this new line of business and establish itself as a leading polymer brand in the market.