Union minister Smriti Irani on Saturday said that the unique ODOP programme is not just strengthening UP but entire India.
Addressing a session titled on the second day of the Global Investors Summit, ‘ODOP: Empowering Traditional Industries in UP’, Irani said, “ODOP is also unique in itself because today it is dedicated to Pt. Deendayal Upadhyay who advocated the idea of benefiting even the last person of the society and ODOP fulfils this objective.”
She said this journey of a few years starting from 2018 has trained more than 80,000 people, which is a huge achievement. “UP government’s effort is commendable and is also providing a market to the products of all the districts including Varanasi, Agra, Lucknow,” Smriti added.
The Union Minister said it is only Uttar Pradesh which can organise many international events simultaneously. On the one hand, where there are global leaders in the Investors Summit in Lucknow, on the other hand, in Agra, people associated with the G-20 are learning from the achievements of India.
“This process of debate and discussion is the foundation of building a new India,” she remarked.
Smriti Irani said that for some, ODOP may be a medium of commerce, but for many it is a medium of enterprise and for those who are in the world of skills, it is a medium of attracting talent. “However, if you ask any citizen how they see ODOP as an agenda for governance, it is an agenda that helps in channeling the benefits of commerce to the last mile”, she remarked.
The Union minister also released the ODOP Catalogue, a collection of success stories related to ODOP.