Vivo opens its online E-store in India, ‘Launch Carnival’ scheduled for January 16 to 18


In a bid to expand its online presence, Chinese smartphone maker Vivo on Monday launched its E-store in India that will deliver products and services across the country.

“With the new E-store, Vivo’s innovative range of smartphones will be available to our customers across the country with special launch offers,” Kenny Zeng, Chief Marketing Officer, Vivo India, said in a statement.

The Vivo innovative range will be available in 10,000 postal service areas (pin codes) across the country, the company said. The handset maker also announced its “Launch Carnival” under which, it is offering benefits on smartphones from January 16-18.

Buyers will get discount coupons worth up to Rs. 2,000 on select smartphones, 12-month zero-cost EMI and one-time screen replacement on Vivo V7 and V7+ smartphones, the company said.

The company is also planning to launch its E-store application with features such as Augmented Reality (AR) support with live chat option to help customers make purchase decisions.

The company recently launched ‘Energetic Blue’ colour variant of Vivo V7, a month after the launch of Vivo V7 in India. Apart from the colour, nothing else is different in Vivo V7 ‘Energetic Blue’ model. The big highlight of Vivo V7 is its 24MP selfie camera. It boasts of a 5.7-inch HD+ “FullView” 18:9 display. Inside, it packs an octa-core Snapdragon SoC coupled with 4GB of RAM and 32GB of internal storage. The device comes with “Moonlight Glow” and “Face Access” features.

(Written with inputs from IANS)