Apple’s Pro and Pro Plus models have been the most popular among consumers, but the company’s numerous trials with mid- to low-end models, specifically with the SE series haven’t been successful.
According to the most recent Ming-Chi Kuo report, due to weaker than anticipated demand, Apple is now predicted to cancel the next Apple iPhone SE 4 smartphone or delay the device’s full production until 2024.
The full-screen design’s increased material costs, which will also raise the smartphone’s selling price, are cited as another reason for the device’s cancellation.
This can also assist the business in lowering the costs associated with developing new products, particularly at a time when a worldwide recession is on the horizon and anything Apple can save could benefit the brand.
Compared to expectations, the market demand for the Apple iPhone 13 Mini and the iPhone 14 Plus, which served as its successor for the new lineup, was incredibly low. Due to increased demand, the Cupertino-based technology giant had to increase manufacturing of the Pro models while decreasing production of the 14 Plus model.
Apple is not the only big tech brand who is planning to drop the iconic flagship killer series. On the other side, South Korean tech giant Samsung is also dropping the Galaxy S22 FE as Samsung wanted to increase production of the Galaxy S22 Ultra instead.
Samsung’s FE series gives the experience of latest available flagships at a much lower price, but with good hardware components.