Bollywood actor Anushka Sharma seems to be in troubled waters as her newly-launched clothing line NUSH has been accused of copying designs from a bunch of Chinese online retailers.
Just a week ago, the ‘Sultan’ actor joined the league of celebrities, who have their own clothing brand. However, the things took an early turn soon after its launch.
Pawan Agarwal, CMD at the Suditi Industries that designs the clothing for NUSH, explained: “We have just got to know about the discrepancies in some designs of our brand NUSH and we are taking strict action about the same. Our process at Suditi industries was that the entire responsibility of designing and procuring samples was at our end and we have recently realised that some of our procured designs from the Chinese manufacturer were being available elsewhere too.”
“This not only is a serious design and procurement process lapse from our design and procurement team but also a breach of trust by the manufacturing company in china with us. We are taking serious actions, internally and externally, against this breach of faith,” Agarwal added.