Supermodel Ashley Graham will launch a new range of plus-size lingerie titled 'Purple Rain' later this month.
The 29-year-old model, who has made a name for herself speaking out against body shaming and campaigning for body positivity, has teamed up with and Addition Elle for the new line, reported Contactmusic.
“We are excited for our latest lingerie collection with style starlet Ashley Graham,” Roslyn Griner, vice president of marketing and visual presentation for Addition Elle, said in a statement.
“She personifies the confidence of the Addition Elle woman and exudes an inimitable sense of feminism and poise, coupled with fearless and impactful energy,” she added.