Telecom Regulatory Authority of India (TRAI) on Friday increased the call ring time on mobiles at 30 seconds and for landlines, it was fixed at 60 seconds.
The ringer time is the duration when the call is neither answered or rejected by the receiving subscriber.
The decision to increase the duration comes after the Reliance Jio accused other operators including Bharti Airtel and Vodafone Idea, of “illegally” masquerading wire-line numbers as mobile numbers for “undue enrichment”.
Meanwhile, Bharti Airtel accused Jio of misguiding the regulators ahead of the consultation on call connect charges (also called interconnect usage charges).
The telecom operators, on their own, were reducing incoming call ring time to attract call-back calls from the subscriber of other networks.
(With input from agencies)