Very soon, MobiKwik users will be able to Ola cabs and autos through the Mobikwik app. As part of a partnership between the two companies, users of the digital financial services platform will be able to book a ride across 110 cities in India.
Users will be able to book everything from Ola Auto to Ola Lux – covering the entire range of commuting options provided by the ride-sharing company.
Customers can directly book Ola ride through their Mobikwik app and pay up through the Mobikwik wallet, without having to shuffle between apps.
As a part of the launch offer, MobiKwik is offering Rs 50 SuperCash on first 5 rides. Alternatively, Mobikwik users can use 10 per cent SuperCash to get discount up to Rs 100 on every ride.
Also, MobiKwik will be offering a chance to earn 100 per cent cashback for booking rides through their wallets between 4 pm and 7 pm and between 8 am and 10 am, to 1000 users daily.
Daman Soni, vice-president, Marketing and Growth, Mobikwik, said “Over the past few months, we have received feedback from our customers requesting for a smart mobility enabler on our app. We have enabled a rich interface for ride bookings with Ola on our platform and are confident that this will be one of our top performing categories in the times to come.”
Saurabh Mishra, head of Alliances at Ola, said, “Through this partnership, Mobikwik users will be able to book a ride of their choice using a single app. We are confident that Mobikwik users will be delighted with the in-app Ola booking experience. ”
The new partnership by the two companies might help in meeting the target of 6.3 billion transactions by mobile wallet companies in the current fiscal year set by the Government of India.
Founded in 2009 by Bipin Preet Singh and Upasana Taku, MobiKwik was impacting almost 260 million Indians by 2017. MobiKwik has also developed India’s first auto-load wallet for IndusInd Bank’s 10 million plus customers.
Founded in 2011 by Bhavish Aggarwal and Ankit Bhati, Ola is available in over 110 cities and connects over 10,00,000 driver-partners across cabs, auto-rickshaws, and taxis.